Business shouldn't
feel this hard.
Imagine having confidence in the way your business is run. Your office team has clear systems, processes and responsibilities.
Instead of putting out fires all day they think proactively, take initiative, ensure nothing falls through the cracks, and help you solve problems before they escalate.
They're empowered to get the work done and you have the structure in place to ensure they do it.
For growing owner-operated trades & service companies.
No one taught you how to run the back-office of your business, so how can you teach your team?
You know things could be run better, you just don't know what "better" looks like or how to get there.
You're answering questions and putting out fires all day long.
You don't really know what to delegate so you just hope your team is doing the right thing.
You know the team is working each day but you don't know what they're doing or if they are being successful.
You still have to keep tabs on everything because if you don't something will be missed.
You're not sure how to hold anyone accountable so the same issues keep happening over and over.
If you hired someone new tomorrow you would have to train them from scratch because there are not clear systems & processes.
Imagine having a clear plan and an office team that improves and takes more off your plate every week.
They handle the day-to-day without bringing every question to you.
You can hand off work knowing it'll get done the way you expect.
You have clear metrics and accountability checkpoints to ensure things are getting done.
Customer follow-ups, invoices, scheduling, and daily tasks get done with limited involvement from you.
Everyone knows what's expected, and problems get caught before they become emergencies.
A new hire can get up to speed quickly without depending on you for every answer.
You don't have to
figure this out alone.
When you're in the day-to-day, it's hard to see what's causing the problems.
In the Next Steps Call, we'll work through your business together, identify what's really holding your office back, and build a step-by-step plan for moving forward.
Whether you already have an office team or you're hiring your first employee, you'll leave knowing exactly what needs to happen next.
MEET THE FOUNDER
Crystal Cannata
Crystal is the founder of Operate Simple and creator of The Operating Framework™. She helps growing business owners create structure behind the scenes so their teams can work more independently, stay proactive, and actually take work off the owner's plate.
Her approach comes from nearly two decades of hands-on operations experience figuring out how work should get done, how teams should work together, and how to keep businesses running without everything depending on the owner.
18+ years of operations management experience leading teams of 5 to 150 people across multiple departments and locations
Founded Operate Simple in 2019 and has since worked directly with over 100 small business owners and their teams
Creator of The Operating Framework™, a practical system for building structure, processes, accountability, and consistency inside growing businesses
"Crystal is an absolute rock star. One conversation with her gave me clarity on so many aspects of my current business structure. She had laser focused insights on what I could do to improve and scale."
"...Crystal and her team came on board and immediately made an impact. I was amazed at how quickly she learned, understood, and made improvements to our procedures..."
"I’m still crazy busy, but now my crazy is building relationships and working with clients. My business is up dramatically and I cannot say enough good things..."
"... has allowed our business to double since starting to work with them. The mental stress that they take off of me is immeasurable and I am grateful to them."
"I have been overwhelmed for a while and thought that it would be so much work to hire help. I was wrong. I am so glad I reached out to her. She has amazing ideas and is very easy to work with."
"She has been instrumental in bringing new ideas and systems that allow my business to run more efficiently. I would highly Crystal and her team!"
"She is passionate about meeting your needs and creating systems what work for your business. Cannot recommend enough!"
Common Questions
Do I need to have an office team already?
No.
Some of our clients already have an office manager or administrative team. Others are getting ready to hire their first office employee. Some are still doing everything themselves.
Wherever you are today, we'll help you identify what your business needs now and what it will need as it grows.
What happens after our "Next Steps Call"?
By the end of our conversation, we'll have a much better understanding of what's holding your business back and what your next step should be.
For some clients, that's joining the our academy and implementing our frameworks themselves.
For others, it's working one on one with us to build the systems, train the team, or hire the right person.
If we're not the right fit, we'll give you a plan and connect you with trusted partners that can help.
Everything feels like a mess. I don't even know where to start.
You're not alone. That's exactly why the Next Steps Call exists.
You don't need to do any prep.
We'll help you identify the biggest roadblocks, connect the dots, and figure out what needs your attention first.
I already have an admin or office manager.
Perfect.
Our goal isn't to replace your team. It's to help them become more successful.
Most office managers genuinely want to do a great job. They just haven't been taught how to build systems, manage workflows, or create an office that runs proactively instead of reactively.
We'll help give them the structure, tools, and training they need to become the support your business has been missing.
I already hired someone... and it just created more stress.
You're not alone.
Most business owners hire someone expecting them to "figure it out."
But without clear responsibilities, documented processes, and defined expectations, even great employees spend their days asking questions and waiting for direction.
I still don't understand what you do. Do you have a list of services?
Yes and no.
We actually think business owners choosing random software, services and solutions before they understand the problem is part of the reason the business feels so messy.
We diagnose first.
We need to know what problem we're solving before we can tell you what the right solution is. Otherwise, we're just another agency taking your money and leaving you with the same mess you started with.
That said, there are a few common ways we help:
DIY/Education: We teach you (or your business manager) our exact frameworks so you can put the right structure in place and run with it yourself.
Done-for-you implementation: Our team jumps in and installs our 7 core, proven frameworks for making your business less stressful to run.
Recruiting: If you don't have the right person in place, we'll help you find and onboard them. We have a proven screening and interview process, and we've seen new office managers fully functional in as little as 48 hours when clients follow our onboarding plan.
We also take on projects like implementing new software, getting your team on the same page, putting performance reviews in place, fixing workflows and more.
Investment ranges from $1,500-$15,000+ depending on the level of support you need.
We're operations and management specialists. You don't need to know which service you need before you come to us. That's our job.
We'll help you figure out what's actually wrong and what makes sense to do next.